Here at Fundraising Everywhere, we believe confident, connected, empowered fundraisers can change the world. And the best way to do that is by creating a close knit community of passionate people.
That being said, we thought it was about time that we introduced you to the people behind our amazing team. That’s why, in this blog, we’ll be putting the spotlight focus on Nikki Bell, one of our co-founders.
Let’s get started with the questions!
Hi Nikki! Let’s start by finding out how you got involved in fundraising?
I was working for Tesco Bank and involved with their CSR team. A friend of mine left a charity job and recommended their role to me and, after three failed interviews over a year or so, I finally got the job! I started in face-to-face and community fundraising and have worked in volunteering, corporate, individual giving and digital since then.
What drives your passion behind fundraising?
I love how much the sector really cares about changing the world for the better and puts in the work and campaigning to make it happen. I want to be involved with that work and making the world a better place.
What made you decide to co-create Fundraising Everywhere?
Funny story! Simon and I were rejected from an overseas conference and, alongside my work with another national training organisation, we got talking about how inaccessible development opportunities are.
Not everyone has the time or money to travel to London or internationally to upskill and that limits opportunities to those with the privilege to do so. We wanted to change that. We created an online platform where the content was influenced by fundraisers and priced in a way you could fund yourself if your place of work couldn't.
Knowledge shouldn't be limited to the few; Fundraising Everywhere changes that.
What's been one of the biggest challenges for you?
After launching Fundraising Everywhere in 2019, in early 2020 we started Everywhere+, a virtual platform and management service that enabled charities to use our tech to host their own virtual events.
We launched it pre-Covid and had no idea how busy we would get, especially when the schools shut, and we both found ourselves working from our own homes with kids around and crap internet.
We've been non-stop since March 2020, and that, alongside normal life and kids, has been the biggest challenge. BUT! The exciting news is we're now hiring our first internal team, so I'm looking forward to bringing in more minds and skills.
Covid-19 has changed how fundraising events are run. Do you think virtual events are here to stay?
I do, but not for everyone at this stage. Managing online events can take the same amount of planning and cost as an in-person event, and some charities will not have the capacity to do both.
The choice will need to be led by supporters and what they'll engage with. Virtual is accessible and with a huge ROI, not to mention cancel-proof, so I hope even if charities can't host hybrid fundraising events, they keep a few virtual-only events in the calendar for stewardship and connection.
What do you like to do outside of work to relax?
I relax the most when I'm outside and moving, so my favourite things are kayaking, hiking and swimming in the sea. When I do slow it down, I love to read and go to bed at 8pm.
What's your favourite TV series?
Are you a dog or cat person?
I love my own cats and other peoples' dogs.
If you could invite five famous guests (dead or alive) to your dinner party, who would you choose?
Prince, Bruce Springsteen and Beyoncé for me, and Angus and Brian from AC/DC for my five year old son.
Thanks Nikki! Keep an eye out for our next Spotlight Focus feature in the future. If you want to learn more about Fundraising Everywhere and our story, you can do so here.