
Creative Director
John Lepp
John Lepp, author of Creative Deviations, is a direct response, marketing and graphic design expert with over 25 years of experience working with charities around the world to help them tell better stories and to inspire donors to give, both online and offline. He is a respected and coveted international speaker who has traveled the world helping fundraisers be more “human” and “vulnerable” to these other amazing humans we call donors.
My Previous Events

20 quick ways to infuse your marketing and fundraising with more creativity
This session takes a look inside the hearts and minds of your donors and shows you how minor deviations from the status quo can give you major results!

Principles of creative storytelling
Sit back and let John and Jen guide you through (some) of the creative principles of storytelling. If it’s anything like their other sessions, make sure you have some tissues handy as it’s likely to be a tearjerker!

Voices and Vulnerability in Creative Storytelling
Join us to hear about lessons in creative storytelling since the start of the pandemic.

Eat & Design & Sleep & Repeat
A 15 minute intro to design, how to stand out and how good design is crucial for any fundraising campaign.

AI vs EI: Love isn’t about Checkboxes
You’ll learn about creative use of voices, what ‘designing for donors’ looks like and tons of tips, tricks and tactics you can start using tomorrow.

Instant storytelling through strategic design
This session gives you some great tips, with 10 rules and considerations to guide you to success.
