From Interruption to Immersion: Reinventing F2F Fundraising
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Talk Details
Face-to-face fundraising faces serious challenges.
ROI is falling, donor engagement is declining, CPAs are rising, and traditional approaches are losing impact.
Experiential fundraising is often seen as a one-off activation, but what if it could become something more? What does true immersive F2F look like, and can it deliver sustainable results at scale?
Let’s challenge assumptions about F2F and explore how experiential design can rebuild connection, improve performance, and reshape the future of in-person fundraising.
Key learnings from this session:
- Does experiential deliver ROI?
- What immersive F2F actually looks like
- How to build experiential that works
Speakers
Nigel Mendonça
Individual Giving Manager
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