Wickes’ approach to engaging and successful corporate partnership events
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Talk Details
Discover how Wickes has successfully built and sustained charity partnerships through impactful events, colleague-led fundraising, and a strong company-wide culture of giving. In this session, Sean Mackey and Kevin Rimmer share insights into Wickes’ partnership selection process, transparent nomination system, and creative fundraising initiatives—including their 50p ask campaigns, bake sales, and large-scale team challenges.
Key learnings include:
✅ How to select and engage corporate charity partners for long-term impact
✅ Strategies for creating highly successful fundraising events that maximize participation
✅ The role of employee-led giving in fostering engagement and boosting fundraising success
✅ How fundraising can strengthen company culture, recruitment, and customer relationships
This session is essential for charity professionals, corporate partnership managers, and fundraising event planners looking to drive sustainable income and deeper corporate-charity collaboration.
Speakers
Kevin Rimmer
Regional Leader
Sean Mackey
Charity Partnership Manager
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