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Talk Details
The average person takes 9 seconds to scan an email. Join this session to learn how to optimise your charity’s emails to make them count.
In this session, JustGiving’s Head of CRM, Paul Taylor will take you through planning, building, crafting and sending the perfect email. Whether you’re new to email stewardship or a seasoned pro, discover the insights, tips, and tools to apply to your charity’s emails and drive performance.
Plus learn how we engage with your supporters through the JustGiving fundraiser email journey, aim to increase conversion, and see proven results.
Key learnings from this session:
- Key elements to consider when planning and building the perfect email
- How to increase your email open rate and click through rate
- Discover and learn from JustGiving’s own optimised email journey to your supporters
Speakers
Paul Taylor
Head of CRM
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