Case study: behind the scenes of Greenpeace’s telephone fundraising
Unlimited access from £25.00 / month
Become a member to gain unlimited access to our extensive content library, packed with valuable resources and insights on fundraising. Plus, stay ahead of the curve with free entry to all our upcoming events.
Talk Details
This session provides an in-depth look at Greenpeace UK’s lead generation funnel, detailing how it integrates with our telephone fundraising. Attendees will learn about what’s working well, the hurdles we’ve encountered, and the strategies we’re employing to improve and optimise performance across these channels.
Key learnings from this session:
Attendees will learn about what’s working well, the hurdles we’ve encountered, and the strategies we’re employing to improve and optimise performance across these channels.
Speakers
Gráinne Callan
Head of Digital Direct Marketing
Related Talks
Building Your In-house Telephone Team: How to Get Started and What calls to prioritise
Learn how to confidently set up an in-house telephone fundraising team
Pick up the phone with confidence!
In this session Simon will give you the tools you need to make calls your supporters WANT to receive.
Let’s replace Telephone Fundraisers with robots
Focus on being efficient first before assuming that new gadgets are the solution.
Phone call formulas: what’s a ‘good’ call & how to measure it
Whether you’re picking up the phone yourself or managing others who are, this session will leave you with a clear blueprint for what a great call sounds like, and how to create more of them.