Welcome to the Charity Digital Skills, Innovation & Tech Collection

We will talk through how to unearth deep insight into how your current and potential supporters are thinking and feeling. And how you can use this insight to create new propositions.

Find out what I really think about the research that lands in your in-box, where to go for the good stuff, and what the smart people predict for post-pandemic fundraising.

Does more volume to mail mean more income? Not necessarily. Similarly, less can equal more.

In the session you’ll also learn about broader insights and tactics used across the sector to maximise fundraising performance – many of which Dignity in Dying use to help drive their programme and can be easily incorporated into the work you do today!

In this talk, I’d like to get us all thinking about the ongoing experiences people have with the charity/ies they choose to support shouldn’t be taken for granted.

Join us for a session to hear how we adapted, prioritised and created a springboard for learning, during BRC’s Ukraine Emergency Appeal. We will talk you through how we decided what to test, how we measured, what we’ve learned so far and what we want to know next.

Top tips on how to grow your email marketing list, and the importance of doing so.

In this session, we’ll unpack the research and find ways to align our work to acknowledge these important realities.