Wednesday 22nd April @ 01:00 BST

Building Resiliency in Mid-Level Fundraising: Strategy and Sustainability

Learn how to strengthen your mid-level fundraising programme and retain donors during challenging times in this practical session with Veritus Group.

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Join Veritus Group for an in-depth panel discussion on mid-level fundraising focused specifically for UK fundraising professionals navigating declines in giving. With economic concerns and evolving donor expectations shaping today’s environment, this session will provide practical guidance on how to build a strong mid-level programme that can grow revenue and better retain donors.

The conversation will go beyond simply surviving widespread giving declines, focusing instead on how organisations can cultivate long-term sustainability through strategic planning, strong internal culture, and deeper donor engagement.

Attendees will leave with actionable strategies to strengthen their programmes from the inside out, equipping their teams and donor relationships to not only weather uncertainty but to emerge stronger and more connected than before.

Key learnings from this session:

  • Maintaining Donor Trust: Learn how transparent communication and authenticity strengthen donor relationships during turbulent times.
  • Motivating Fundraisers: Gain tools and perspectives to keep teams inspired, focused, and resilient when targets feel challenging.
  • Strengthening Donor Pipelines: Discover how to balance stewardship of long-term donors and upgrade mid-level donors.
  • Embedding Resilience: Understand how to integrate adaptability, collaboration, and smarter use of data and technology into your fundraising systems

Speakers