Your soft opt-in questions answered

Details

Soft opt-in: what is it? what do the guidelines mean? where can you use it? and can you use it with your donation platform?

Despite the guidance and content available, there are still some unknowns for charity fundraisers. We want you to feel confident when it comes to fundraising and marketing so we’ve brought together a live panel of data and fundraising platform experts to answer your questions.

Join us for a live Q&A on July 15th to get the clarity you need to fundraise in 2026.

Questions will be submitted via sli.do and our panellists will answer these live on the day.

Can’t attend the live webinar? No worries! It will be recorded and available to watch on demand.

Full participation in Your soft opt-in questions answered is applicable for 1 point in Category 1.B -Education of the CFRE International application for initial certification and/or recertification.