Fundraising Everywhere News

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Podcast: How To Develop An Effective Legacy Strategy

This podcast episode has been developed for those who would like to understand how to develop an effective legacy strategy. The episode is being run by Dr Lucy Lowthian who is a Senior Consultant at Legacy Voice and who helps a number of charity clients to develop and implement their legacy strategies.

The episode will cover the importance of having a legacy strategy and a breakdown of the planning framework. This includes how to conduct an audit, agreeing the vision, mission and strategic pillars, setting objectives, defining tactics and deciding upon the measures that will be used to monitor the strategic plan.

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Podcast: Trusts and Foundations Benchmarking and Insights 2025 by Gifted Philanthropy

In this episode of the Fundraising Everywhere Podcast, host Simon Scriver has a discussion with Amy Stevens and Konna Beeson from Gifted Philanthropy. they delve into Gifted Philanthropy's latest report on trust fundraising, exploring key insights from the 2025 Trust and Foundations Insight survey.

They examine trends in funding success rates, the growing importance of maintaining donor relationships, and the impact of AI on fundraising strategies. Learn how to navigate the complexities of fundraising, enhance your grant applications, and make the most of the latest innovations in technology in this episode.

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5 Key Components of a Peer-to-Peer Fundraising Page

When it comes to fundraising, people trust people. That’s why peer-to-peer (P2P) fundraising is such a powerful strategy—it transforms supporters into advocates, empowering them to raise money for your charity by engaging their own network of family and friends.

P2P fundraisers are extremely effective, but because they’re online, much of your success depends on the quality of participants’ online fundraising pages. These pages must be engaging enough to inspire action while remaining personal and easy to navigate in order to drive donations and grow your impact.

To make your design stand out, let’s explore the most crucial components of a user-friendly P2P fundraising page. With the right peer-to-peer platform, you can easily create pages with all of these features and more.

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Podcast: How To Keep Welcome Journeys Simple, Yet Effective

What does a great welcome journey actually look like — especially when you're juggling a hundred other priorities, working across siloed teams, or building things from scratch?

In this episode, public fundraising consultant Sarah Goddard joins host Simon Scriver to explore the reality of supporter onboarding — and how to make it work in the real world. They chat about the tension between simplicity and personalisation, what to do when you don't have a central journey in place, and how to move supporters from one-off moments into deeper, long-term engagement.

They also unpack the idea of "transitionary journeys" — that tricky space between a big campaign or event and your wider charity comms — and why it's so often overlooked.

Whether you’ve got a robust welcome strategy or you’re just trying to make sure someone gets a thank-you email, this episode is packed with thoughtful, practical insights for fundraisers at every level.

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Why Supporter Experience is a ‘need to have’... and things you can do today to improve it

We can all agree that a good supporter experience is important. It’s no longer a concept spoken about by senior managers as an extraordinary new way to help retain supporters. Clearly – there’s a conference
dedicated to it this week.

Sure, there may sometimes still be discussions in some places about who ‘owns’ the supporter experience. But the truth is, we can all own it.

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Teaching An Old Dog New Tricks: Why AI Can Help Us Transform Supporter Experience

This year marks two anniversaries in my career. 25 years since my first fundraising job. 10 years since becoming a consultant. There’s been lots of shiny new things and ‘game-changing’ breakthroughs in that time. Few endure and prove their worth.

Here’s why I think AI is different and can help fundraisers provide better supporter experiences and raise more money.

My first AI epiphany came at the Ask Direct Summer School conference in Dublin last year. A talk by Cherian Koshy brought to life the possibilities AI brings. I started playing about with Chat GPT. Both for content creation and to help with data analysis. Learning about prompting and how to make it genuinely helpful and not just a gimmicky meme-machine. It was great for my own work, but I wasn’t sure how it could scale to make a difference for fundraisers.

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Effective Strategies for Engaging Donors at Different Giving Levels

Legacy giving is growing in popularity across charities of various sizes, missions, and nations. In the UK, 21% of donors aged 40 and up say they’ve included a charitable gift in their wills as of 2023, up from 14% of this demographic in 2010. Additionally, Giving USA reported that bequests (the most common type of planned gift) grew more than any other charitable revenue source in 2023.

While planned gifts can provide impactful funding for your charity, they also pose unique challenges. In particular, many years often pass between a donor committing a legacy gift to an organisation and the charity receiving that large contribution. So, it’s vital for your organisation to maintain strong relationships with legacy donors, starting by expressing your gratitude.

In this guide, we’ll share four strategies to help your charity meaningfully thank its legacy donors and retain their lifelong support. Let’s get started!

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Podcast: Mastering the Art of Donor Engagement: Captivate donors through strategic touch points and create lasting connections

In this podcast episode, delve into the world of donor touch points, the essential interactions and communication channels that charities employ to connect with their donors with Jamila Daley, founder of Tabitha's People. Explore the effective strategies employed by successful fundraisers, with real-world examples of impactful touch points. This episode will provide you with invaluable insights and inspiration to enhance your donor engagement strategies and foster enduring relationships.

Key learnings from this session:
-Understanding Donor Touch Points: Learn about the crucial interactions and communication channels to engage your donors effectively.

-Enhancing Donor Engagement Strategies: Acquire insights and inspiration to improve your donor engagement strategies, fostering enduring relationships.

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Podcast: Celebrating 25 Years of JustGiving: Insights, Innovations, and Inspiring Fundraisers

In this episode of the Fundraising Everywhere podcast, Simon Scriver, co-founder of Fundraising Everywhere, is joined by Pascale Harvie, President and General Manager of JustGiving.

Together, they discuss JustGiving's 25th anniversary, its journey, and the incredible impact it has had on the fundraising world.
From heart-warming stories of individual fundraisers to insights on the latest trends and future of fundraising, this episode is packed with inspiration and valuable takeaways for any fundraising professional.

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Podcast: Empathy and Ethics in Telephone Fundraising

In this episode of the Fundraising Everywhere podcast, host Simon Scriver is joined by Amy-Jane Meerman to explore the world of telephone fundraising. They discuss the challenges and rewards of telephone fundraising, how to maintain empathy and authenticity in calls, and the importance of ethical practices.

Amy-Jane shares insights on building a strong team culture, investing in learning and development, and leveraging technology like AI while preserving the human touch.

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Honouring Legacy Gift Donors: 4 Meaningful Strategies

Legacy giving is growing in popularity across charities of various sizes, missions, and nations. In the UK, 21% of donors aged 40 and up say they’ve included a charitable gift in their wills as of 2023, up from 14% of this demographic in 2010. Additionally, Giving USA reported that bequests (the most common type of planned gift) grew more than any other charitable revenue source in 2023.

While planned gifts can provide impactful funding for your charity, they also pose unique challenges. In particular, many years often pass between a donor committing a legacy gift to an organisation and the charity receiving that large contribution. So, it’s vital for your organisation to maintain strong relationships with legacy donors, starting by expressing your gratitude.

In this guide, we’ll share four strategies to help your charity meaningfully thank its legacy donors and retain their lifelong support. Let’s get started!

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2 Simple Things That Help You Build a Strong Culture

It’s the set of core values and assumptions that guide your team. Culture shapes the way people interact, solve problems, and behave even when no one is watching. You could say that performance and culture are like a bird’s wings: both are necessary for soaring to new heights.

A poor culture can lead to low morale, backdoor politics, conflicts, tension, and toxic behaviors. So how do you start shifting or building a great culture? Here are two things that have always worked for me:

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Podcast: Global Conversations: Lessons From Around The World

With a panel of senior experienced F2F leaders from Portugal, Mexico, USA and Spain with collective experience working in F2F in more than 30 countries worldwide, we will have a lively debate on the key challenges, solutions and opportunities we face today with this channel. We will look at how F2F and telephone fundraising are vitally integrated as well as do some future gazing of what we might expect in the future. Facilitated by Daryl Upsall, recognised as one of the co-founders of F2F in the 1990s. Essential listening.

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Podcast: Conversation With Kel Haney On Taking The Ick Out Of The Ask

In this episode of the Fundraising Everywhere podcast, host Simon Scriver has a conversation with proud FE member Sarah Shooter, Head of Development at Theatre Royal Wakefield.

This episode delves into Sarah's journey as a fundraiser, the unique challenges and successes she’s experienced in the arts sector, and the importance of community and personal touch in fundraising. Discover insights on membership, corporate fundraising, and the art of balancing various fundraising activities within a small team.

Whether you're a seasoned fundraiser or new to the field, this episode offers valuable lessons on maintaining passion and optimism in the face of challenges.

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Podcast: Navigating the World of Theatre Fundraising: A Fundraising Everywhere Member Spotlight

In this episode of the Fundraising Everywhere podcast, host Simon Scriver has a conversation with proud FE member Sarah Shooter, Head of Development at Theatre Royal Wakefield.

This episode delves into Sarah's journey as a fundraiser, the unique challenges and successes she’s experienced in the arts sector, and the importance of community and personal touch in fundraising. Discover insights on membership, corporate fundraising, and the art of balancing various fundraising activities within a small team.

Whether you're a seasoned fundraiser or new to the field, this episode offers valuable lessons on maintaining passion and optimism in the face of challenges.

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How To Write Compelling Fundraising Appeals That Convert

Written by Tim Badolato - CEO at eCardWidget Tim Badolato is the CEO of eCardWidget.com an innovative platform for digital employee recognition, donor acknowledgment, business marketing, and nonprofit marketing. He has a passion for using technology to drive positive outcomes for mission-driven businesses and nonprofits. If your fundraising appeals aren’t

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Podcast: Taking The Fear Out Of Corporate Fundraising

Join host Simon Scriver, Co-Founder of Fundraising Everywhere and Julia Worthington of Amber Coaching for Fundraisers for a chat designed to help you build confidence, cut through the fear, and take meaningful steps in your corporate partnerships strategy- whether you're new to corporate fundraising, or an experienced fundraiser.

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Podcast: Can we talk? Mastering email strategy for better donor stewardship

In this podcast episode, Muna Hussen from Raisely will guide you through the art of simplifying email marketing and stewardship, focusing on practical techniques to maximise engagement and loyalty from your donor base.

Discover the power of segmentation to tailor your messages effectively, ensuring that each communication resonates with your audience on a personal level.

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How to expense your Membership to Fundraising Everywhere

Photo by Christin Hume on Unsplash Want to level up your fundraising game? 📈 We’ve got you covered! With Fundraising Everywhere Membership, you’ll unlock a world of insights and tools to help you thrive in your role, covering topics like: Individual Giving Corporate Fundraising Legacy & In-mem Supporter Experience Digital

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The Basics of Corporate Sponsorships for Charities

Corporate sponsorship can fundamentally transform a charity’s circumstances, offering essential financial resources to succeed and connecting it to valuable community networks. At the same time, businesses enjoy improved brand identity and enhanced employee engagement. Understanding the basics of how corporate sponsorships work, their benefits, and how to get started are

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Podcast: How to Use AI to Build Better Corporate Partnerships

In this episode of the fundraising everywhere podcast, Joe Waters will be discussing how to utilise AI to build better Corporate Partnerships. Creating successful corporate partnerships requires a mix of innovation, strategic insight, and a win-win mindset.

In this context, the domain of AI-enhanced partnerships, powered by ChatGPT, is emerging as a powerful asset for pinpointing, nurturing, and solidifying corporate relationships. From the initial handshake to the final signature, this podcast episode will show you how to use AI to elevate your partnership strategy. Among other things, you’ll streamline.

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3 Reasons Why Corporate Fundraisers Are AWESOME

 Photo by Zachary Nelson on Unsplash Guest blogger Caroline Danks of LarkOwl talks foul-mouthed Christian rock bands and sleepouts… Caroline is an expert in trusts and foundations and major gifts fundraising and has raised millions for good causes. She runs LarkOwl with her partner Tony which supports charities with income generation from fundraising and commercial

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Leveraging Corporate Gifting: Essential Steps for Charities

While it might seem that charities and corporations are unlikely collaborators due to different operating styles and goals, these organisations can help each other thrive through strategic partnerships.  Through these partnerships, charities can receive funds for programmes (which can be more than individual donors can feasibly contribute), increase awareness of

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Fundraising Everywhere 2025: Our Bold Strategy for Charity Fundraisers

As the year comes to a close, we're reflecting on an incredible 2024—filled with new initiatives, inspiring connections, and valuable lessons. From launching our first-ever Picnics Everywhere and IRL networking events to expanding professional development opportunities through the Digital Learning Grant, this year has been all about growth and community. As we look ahead to 2025, we’re excited to continue improving how we support fundraisers with even more tailored learning experiences and opportunities to connect. Thank you for being part of this journey—we couldn’t do it without you!

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A Guide to Securing Corporate Sponsorships for Charities

With budget constraints being one of the key challenges fundraisers face, many charities are expanding their revenue streams to sustain their missions. Chief among those are corporate sponsorships, which empower charities to attain additional funds and foster long-term relationships with businesses and corporations.

Whether you’re seeking additional funds to power a 5K fundraiser or gauging support for your upcoming capital campaign, corporate sponsorships are a great way to attain that support. Let’s take a quick look at the steps and best practices for securing a sponsorship for your charity.

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