Corporates and events: profit not pressure. How do we maximise income from our challenge participants?

In this session learn how to successfully grow events during periods of economic uncertainty and develop your corporate relationships hand in glove with event portfolio growth.

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The Cumbrian Challenge is Walking With The Wounded’s flagship event and 2023 saw them bring in £355k gross (excluding sponsorship), from 195 teams. Growing the event from £217k in 2022 and 115 teams, James will talk you through how to invest in your corporate relationships at all levels to grow your events in spectacular fashion.

Key learning from this session:

How to successfully grow events during periods of economic uncertainty and develop your corporate relationships hand in glove with event portfolio growth.

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