Discover how Mental Health UK revitalized its Regular Giving Programme with an audience-first approach, creating a menopause-focused guide through expert insights and innovative testing methods.
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Mental Health UK’s Regular Giving Programme needed revitalising. With help from Flying Cars, we identified our target audience of women aged 35-55 and built a product specifically for that audience. We know that menopause is often surrounded by a lack of knowledge and surprise symptoms. And so, with input from our Experts by Experience, we created ‘Menopause, mental health and me’ – a guide to coping with menopause and the mental health challenges which can arise as a result of this life phase.
Speakers are added to our events as we receive their details and are updated continuously. These events achieve the goals set out in our EDI commitment.
Past event - Wednesday 23rd April
The Face-to-Face Fundraising Conference is here, and it’s packed with everything you need to boost your face-to-face fundraising goals.
Past event - Thursday 24th April
The Telephone Fundraising Conference is here, and it’s packed with everything you need to boost your telephone fundraising goals.
Past event - Tuesday 29th April
This session will focus on the links between online giving and peer to peer platforms, and also explore the value of master data management.
CFRE Points: 1
15:00 Wednesday 7th May
Join us for an in-person networking event with a talk from Andy King and Arlo Hilton about Fundraising Relationships!
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