Fundraising Objects
Caroline Jones

Caroline Jones


Caroline is a multi award-winning fundraiser, her 2015 year long second-hand styling campaign 'Knickers Model's Own' and book 'A Year of Frugal Fashion' raising over £80k for Cancer Research UK and £750k column inches for the charity.

With over a decade of second-hand styling and e-content creating expertise Caroline has collaborated with Cancer Research UK, Oxfam, Save The Children, Mary's Living & Giving, Shelter, Rennie Grove Peace Hospice, Hospice UK, JustGiving, Blackbaud, M&S and WRAP.

Caroline is creator and host of 'What Have I Done?' her podcast series sponsored by JustGiving, lifting the lid on inspirational fundraising stories and the 'ordinary' people behind them. Caroline unpicks how these campaigns caught the wave, from how the seed of the creative idea started, the highs and invariable lows, what it takes to push on through, how they worked alongside their chosen charity and how they connected so successfully with their donors. In Series 1 (10 episodes) the combined value of donations raised totals £1.2m.