

James Reid is a Supporter Development Manager at the Royal British Legion, with a focus on Gift in Wills Conversion. He is currently on secondment to Poppyscotland (part of the RBL Group of Charities) as Individual Giving Manager.
This webinar explores the growing power of legacy giving, offering strategies to build confidence, engage stakeholders, and enhance stewardship to secure long-term gifts in Wills.
In this session, Sarah will look at how we break down silos and tackle some of the biggest challenges to why your “events participants” don’t want to become “donors”, and James from RBL will join to share how their charity is inspiring event participants to want to pledge a gift in their will.
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