Co-Founder, Managing Director
Martin Gill
As Head of New Media at Comic Relief, then the UK’s most innovative event fundraising charity, Martin was responsible for the introduction of digital media and technologies into events like Red Nose Day and Sport Relief.
He established the use of mobile donations, social media and all aspects of digital marketing for fundraising and campaigning. He led growth in digital revenues from £400,000 to £40 million, including delivering the first mobile/ SMS fundraising activities for the UK charity sector in 2001.
In 2008 he co-founded HomeMade Digital, an award-winning fundraising, technology and optimisation agency partnering with NGOs around the world. Currently teams in the UK, Australia and New Zealand help large and innovative clients achieve more of their mission. HomeMade’s donor experiences, campaign strategy, robust and secure tech plus engaging creative have seen it enable clients to raise over £1bn.
Martin is an expert in digital engagement, fundraising and integrated communication with unrivalled experience supporting large media-driven appeals.
My Previous Events
Using AI as a positive tool for growth in events
Join Martin for a practical and pragmatic dive into the dynamic world of AI for community fundraisers.
How to maximise fundraising from your event participants
We’ll share up-to-date insights to measurably improve your event fundraising returns in cost-effective ways.
Optimise your online donation experience
Are you finding it hard to hit your fundraising targets? Would you like your online donor revenue to grow next year despite the cost of living and cost of marketing crises? If so, join Martin and Alex as we share case studies and insights to help you measurably improve your results.
Individual Giving Conference 2024
Feeling burnt out by the ever-changing fundraising landscape? Join the Individual Giving Conference 2024 to recharge your strategy! Learn from sector experts, discover opportunities to retain supporters, and optimize your giving programs. Register now to elevate your fundraising!
