Telephone fundraising best practice: trends and insights for the future of phone calls
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Talk Details
Telephone fundraising is more relevant than ever. In this session, Bethan will share the direction of travel for the channel and explore the role it has to play in a future where acquisition is becoming tougher, lifetime value matters more than ever and where AI is increasingly replacing human interaction. This opening session is designed to offer key insights to frame the conversations and sessions to follow.
Key learnings from this session:
- key trends
- areas to test
- areas to invest
- best practice considerations
Speakers
Bethan Francis
Managing Director
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