5 Trends Transforming Giving

Join Steve MacLaughlin, vice president of product management at Blackbaud and best selling author of Data Driven Nonprofits to explore and demystify data in the social good sector.

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We are swimming in data, but often bone dry on wisdom. Why is getting more out of data such a challenge? What does it take to embrace using data? Who are organisations that have become truly data driven? Have you heard about Digital Transformation? How could you not! It has become the latest buzzword for CEOs, Board Members, and would-be change agents. But what are we really talking about and what are the implications for charities? Real digital transformation must use digital strategies, processes, and tools to do something that transforms the organization – not just improves current practice. Join Steve MacLaughlin, vice president of product management at Blackbaud and best selling author of Data Driven Nonprofits to explore and demystify data in the social good sector.

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