Showcasing how testing and learning has been pivotal to each and every campaign, and the ability to adapt and innovate has allowed new focus’ for the campaign to evolve.
Become a member to gain unlimited access to our extensive content library, packed with valuable resources and insights on fundraising. Plus, stay ahead of the curve with free entry to all our upcoming events.
I will talk through the journey the RNLI has been on with the flagship In Memory Campaign Launch a Memory. From inception, internal buy in, supporter engagement and onward journey and events, how this product has paved the way for In memory memorial ‘products’ in the sector, and brought in thousands of new donors to the RNLI. Focusing heavily on digital acquisition, online onward journeys and supporter engagement.
Showcasing how testing and learning has been pivotal to each and every campaign, and the ability to adapt and innovate has allowed new focus’ for the campaign to evolve.
Speakers are added to our events as we receive their details and are updated continuously. These events achieve the goals set out in our EDI commitment.
Past event - Thursday 19th June
Join the UK’s only conference designed to upskill, inspire – and destress – community fundraisers.
Happening online Thursday June 19th 2025.
12:00 Thursday 3rd July
Cut through the noise, remove overwhelm, and learn the tools, tactics, and strategies to grow your digital fundraising. Join the UK’s largest virtual Digital Fundraising Conference on July 3rd 2025.
12:00 Thursday 10th July
Get a little pep in your step and pizza in your belly at July’s Pizza for Losers, the charity sector’s favourite un-conference dedicated to improving mindset and encouraging innovation.
12:00 Thursday 24th July
If you’re ready to improve supporter relationships and move beyond transactional communication, this session is for you.
CFRE Points: 1
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