For community fundraisers who are juggling busy jobs with multiple priorities, it can be overwhelming to get the marketing right.

From AI usage, to email stewardship tools, to the best fundraising platform and journeys to ensure maximum engagement and support from your donors – this session will take you back to basics, then capapult you forward to set you up for an amazing springboard into success.

Let’s dive deep into how to reach donors, how to get them excited from the very first touchpoint, and how to keep them engaged with your charity – even when they’re no longer donating or fundraising.

Finally, we’ll have a look at how to make sure the entire digital journey is tightly connected and aligned, across every platform your charity uses.

With over 15 years of marketing and fundraising experience, I’ll be bringing my expertise from working with charities of all size to you!

Key learnings from this session:

1. How to go beyond social media to reach & engage supporters (getting supporters excited via email, Whatsapp and Discord).
2. How to use email stewardship to keep donors and fundraisers engaged (let’s deep dive into segmentation and journeys).
3. How to create a cohesive digital journey for community fundraisers (taking a holistic look at all your digital channels and making sure they are aligned).