The British Red Cross approach to developing a people-centred fundraising strategy
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Talk Details
We’re in the midst of creating a new Fundraising Strategy for the British Red Cross and we want to give you a snapshot of our journey so far. We’ll be sharing how we are developing the strategy, how we are putting people (our supporters, staff and volunteers) at the heart of our approach and why we think that being people-centred is essential for success.
Speakers
Lesley Pinder
Founder
Katie Simmons
Director of Fundraising Strategy
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