Order from Chaos: How Oxfam Developed & Successfully Maintained In-House Telefundraising During Covid
Unlimited access from £25.00 / month
Become a member to gain unlimited access to our extensive content library, packed with valuable resources and insights on fundraising. Plus, stay ahead of the curve with free entry to all our upcoming events.
Talk Details
I will help you to understand how to set up an inhouse telefundraising function, by demonstrating the challenges that existed when I pivoted Oxfam’s F2F programme to TM during Covid, and the significant opportunities this presented.
Key learnings from this session:
- Practical considerations when planning for an inhouse team
- Maintaining & developing the team
- Embedding an inhouse team at the heart of your programme
Speakers
Alex Mackain-Bremner
Telefundraising & Retention Specialist
Related Talks
How AI and Data can help us understand staff wellbeing
Explore how Data and Agentic AI are revolutionising staff wellbeing across the UK retail sector.
Using AI and segmentation to boost email donations by 300%+: A case study
A step-by-step case study on Giving Analytics’ award-winning project with Muslim Charity – where we used LLMs to generate hyper-personalised emails at scale (30,000+) during Ramadan 2024.
CRM & Supporter Experience: Get Started and Keep going
Whether you’re a small charity using spreadsheets or gearing up for a full CRM rollout, this session will help you get started, keep momentum, and create a supporter experience that’s thoughtful, efficient, and sustainable.
Beyond the Map: Successes and Setbacks in Supporter Experience
This session will explore how charities can build more effective and connected supporter journeys by evolving their use of data, insight, and orchestration tools.