Case study about building a digital program from scratch
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Talk Details
In this session Isla Pulling presents a case study of building a digital individual giving programme from scratch.
Isla is a results-focused, donor-centric digital fundraising manager with five years of experience in Individual Giving and Mass Enagement. She has experience in digital acquisition, retention, and engagement strategies, campaign management and donor stewardship.
Speakers
Isla Pullinger
Annual Giving Officer
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