Integrated fundraising – the journey from giving to raising
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Talk Details
Online fundraising allows charities to shake off the shackles of traditional media and look beyond traditionally siloed data.
This allows fundraisers to ask questions of their supporters and ensure they can engage in the most optimal way with the cause. In this session we’ll explore the process to understand opportunities and enable seamless journeys to provide a wider range of options for supporter engagement.
This session will focus on the links between online giving and peer to peer platforms, and also explore the value of master data management.
Key learnings from this webinar:
- Understanding software platforms that boost fundraising.
- Mythbusting the barriers to launching joined up fundraising products.
- Data analysis and AB testing.
Speakers
Eoghan Beecher
Country Manager UK and Ireland
Sponsor
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