In 2020, using a shoestring budget and a team of 2, Theatre Royal Wakefield redesigned and relaunched their membership scheme. In this session, Sarah will talk about how they trippled what their membership scheme raises, attracted new members and the impact on the wider organisation. Focusing on their stewardship programme and how they fed this in to their expanded fundraising events and then launched an individual challenge programme.
Key learnings from this session:
Speakers are added to our events as we receive their details and are updated continuously. These events achieve the goals set out in our EDI commitment.