Getting the in-memory basics right – 5 must-dos for new starters!


In this lively session, Kate Jenkinson suggests her answer to this question. Her recommendations draw on first-hand findings from the In-Memory Insight consortium research programme; and her experience of working with charities of all sizes and sectors as Legacy Voice’s Head of In-Memory Consultancy.

This is an ideal short session for smaller charities and hospices, or for any organisation that wants to feel confident it has its in-memory basics in place before planning an uplift in this area.

What are the key learnings from your session?

  • The 5 ‘most important’ things you need to do to prepare your charity’s in-memory programme for growth.
  • These will include actions you’ll need to take; and things you’ll need to have in place.
  • Kate will bring her points to life with relevant examples from UK charities that lead the field for in-memory fundraising.
  • Each recommendation is firmly grounded in research insight and backed up by sound rationale.


Speakers are added to our events as we receive their details and are updated continuously. These events achieve the goals set out in our EDI commitment.

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