How to Grow Your Legacy Pipeline

Buy Now

QTY 20.00

Unlimited access from 30.00 / month

Become a member to gain unlimited access to our extensive content library, packed with valuable resources and insights on fundraising. Plus, stay ahead of the curve with free entry to all our upcoming events.

Details

Understand the role of data insight in identifying the behaviours, trends, preferences and profiles of your very best legacy prospects.

In this session we will show you how to build effective, audience-led legacy fundraising strategies, exploring how leveraging data-driven approaches and a deep understanding of those who support you can significantly impact your organisation’s long-term success.

Key learnings from this session:

  • Understand the huge importance of audience data for successful legacy marketing and cultivation
  • Learn how to clearly identify the key drivers of legacy response
  • Know the strategies for identifying strong and weak legacy prospects, and for uncovering new and emerging audiences
  • Understand the benefits and common pitfalls of data-led legacy targeting

Speakers

Speakers are added to our events as we receive their details and are updated continuously. These events achieve the goals set out in our EDI commitment.

Similar Events

Fundraising North East - December 2024

12:00 Tuesday 10th December

At our next North East in-person event, Jane will share insights into their approach, lessons learned along the way, and how they plan to apply these findings to future campaigns.

QTY 6.00
Trusts and Major Donors Conference 2024

12:00 Thursday 12th December

Are you a trusts, grants, or major donor fundraiser that’s looking for a way to define success, increase your impact, and reduce your workload? The Trusts and Major Donor conference is back for another year of shared learning, case studies, and best practice to help you focus on the areas that will help you succeed.

QTY 80.00
Events Fundraising Conference 2025

12:00 Thursday 30th January

Discover how to recruit more events participants and increase ROI at the Events Fundraising Conference 2025.

QTY Original price was: €80.00.Current price is: €55.00.