This year, GivePanel helped Meta to develop Facebook Challenges natively within the platform. Originally, the goal was to democratise this powerful fundraising tool so that smaller charities across the world could access it. But now larger charities well versed in third party Facebook Challenges are asking whether this could be a game-changer for the entire sector. As a leading member of the original Facebook Challenge pilot, I’m here to answer that question.
Key learnings from this session: