New trends in special events: is this the end of the gala ball?


We revisit this conversation, first discussed by the Special Events Forum for the charity sector back in 2015. Rebecca Elcome, MD of Coveted Creates event consultancy, speaks with experienced events managers, Samuel Morton (Freedom from Torture) and Sabrina Bell (War Child), about their learnings from recent projects. We’ll argue for and against the traditional gala ball, as well as providing alternative event solutions to help organisations raise vital funds by engaging high net worth individuals.

Key learnings from this session:

  • Things to consider when planning a new special event for your organisation
  • The pros and cons of the traditional gala dinner
  • Some alternative event ideas


Speakers are added to our events as we receive their details and are updated continuously. These events achieve the goals set out in our EDI commitment.

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