Using Digital Media & Paid Advertising to Power Smarter Fundraising
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Talk Details
You’ll come away with a practical understanding of how digital ads can support fundraising today and in the future, as behaviours of users online and platforms begin to change.
Key learnings from this session:
- Understanding that fundraising, alongside digital behaviours, have become more scattered over time.
- How do we at JustGiving respond to this?
- How can charities use what we do and apply it to their own activity?
Speakers
Morgan Hart
Performance Marketing Manager
Kris Tan
Strategy Lead
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