Join this session to learn how to optimise your charity’s emails to make them count. In this session, JustGiving’s Head of CRM, Paul Taylor will take you through planning, building, crafting and sending the perfect email.
12:00 Thursday 11th September
In this session, we’ll reveal the findings from in-depth interviews with 20 people inside companies —from shareholders to marketing assistants—on why their company gives, and just as importantly, why they stop.
CFRE Points: 1
Learn how to confidently set up an in-house telephone fundraising team
Whether you run a calling team or partner with an agency, this session will give you a fresh perspective on what makes a good call truly great.
In this session Simon will give you the tools you need to make calls your supporters WANT to receive.
This session provides an in-depth look at Greenpeace UK’s lead generation funnel, detailing how it integrates with our telephone fundraising
Focus on being efficient first before assuming that new gadgets are the solution.
Whether you’re picking up the phone yourself or managing others who are, this session will leave you with a clear blueprint for what a great call sounds like, and how to create more of them.
I will provide you with insights that will help you establish meaningful dialogue and a successful way of working with your agency partners.
Our session will explore how to work in a collaborative cross-departmental way to unlock the full potential of your audience to create an infinity loop of value, breaking away from linear siloed campaign models.
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