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Fundraising Objects
Developing the Skills to be User-Led

Thursday 1st January

It’s essential to properly consider the needs of stakeholders and users in digital activities from the outset of a new product or campaign, yet we know user-engagement remains a consistent challenge for charities, with the 2024 Charity Digital Skills report highlighting that 48% of charities either consider themselves poor at user research or conduct no user research at all.

QTY 20.00
Growing roots and branches of leadership digital skills

Thursday 1st January

This session will cover how digital knowledge and confidence is shared with leaders across the Wildlife Trust federation. Covering different approaches to ensure engagement, value and strategic links across the many different contexts of the Trusts, Alice will talk about the workshops, resources and governance of supporting leaders around digital.

QTY 20.00
An introduction to AI - Helping Charities prepare today, for tomorrow

Thursday 1st January

This user-friendly session is aimed at charity professionals, breaking down the basics of Artificial Intelligence (AI). Victoria will focus on boosting awareness, knowledge, and confidence in using AI to benefit charitable organisations and activities. She will also will address potential risks and ethical considerations, ensuring responsible AI use.

QTY 20.00
EDI and digital skills - what everyone needs to know

Thursday 1st January

Join Tree Hall as she uses her lived experience as a late-diagnosed AuDHD (autistic & ADHD) adult to bring to life the need for inclusive digital design, the positive impact it has, and as she shares some of her own digital strategies and tools for thriving at work.

QTY 20.00
Key data skills for charity impact

Thursday 1st January

Join DataKind UK to explore new ways to get to grips with your data in order to better understand your audiences, evaluate what’s really working, and engage your team. Learn how to ask the right questions of the data you collect, ways to share and translate your outcomes that are accessible for your whole organisation, and the next steps to take to build your team’s data skills

QTY 20.00
Testing fast and cheap - how to build learning and innovations into your fundraising campaigns

Thursday 1st January

In this session we will be discussing all of the different ways that you can build learning and innovation into your campaigns. We’ll cover how to test new concepts, different activation methods and different stewardship tactics so that you can learn the best approaches in real time.

QTY 20.00
Influencing Change through influencing leadership

Thursday 1st January

This session will outline different approaches to influence leadership as to organisational change. We’ll be exploring how to use evidence, options for overcoming resistance, how to work within the culture, examples of success and learnings based on many years experience of influencing leadership to invest in Technology, Data and Digital changes across the charity and public sector.

QTY 20.00