

Dr Claire Routley has worked in fundraising for twenty years, for charities large and small. In 2011, she completed a PhD looking at why people choose to leave charitable legacies. She is now a fundraising consultant at Legacy Voice, and a tutor for the Chartered Institute of Fundraising’s qualification courses. She is also a member of Rogare’s international advisory panel. She continues with legacy fundraising research and was named AFP’s emerging scholar 2017.
Claire delves into the relationship between in memory and legacy giving, highlighting its significance in motivating gifts to charities in wills.
In this session, Claire Routley and Sanita Guddu explore this to help you to determine whether you may need to implement an ethical policy.
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