

Jordan Frey manages San Diego Humane Society's growing social media presence across multiple platforms, including Facebook, Instagram, Twitter and TikTok. She is passionate about animal rescue and spent many years volunteering at animal shelters before joining SDHS in 2019. With assistance from her two adopted senior dogs, Jordan aims to amplify her organization’s impact in the community by broadening their digital reach and appeal with a strong online presence.
Jordan will speak from experience, having started her org’s TikTok channel from the beginning, and growing it to over 150k followers in less than a year!
Jack Biss, Open’s Digital Strategy Director, took part in a roundtable discussion at Fundraising Everywhere’s Charity Leadership Festival where we dove into the who, how and where of engaging audiences in an increasing digital world.
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