On Demand
Welcome to the Art of Conversation Collection

Unlimited access from £25.00 / month
Become a member to gain unlimited access to our extensive content library, packed with valuable resources and insights on fundraising. Plus, stay ahead of the curve with free entry to all our upcoming events.
Making the Ask
Pitching
Relationship Building Skills
DHL and Teach First – building transformational partnerships
This session is a case study about what an effective transformational partnership looks like and the story of how we got there.
How to Use AI to Build Better Corporate Partnerships
Following this session, your team will have access to a powerful new assistant that is sure to push your partnership program to new heights.
Accessibility and inclusion in legacy marketing
A discussion on accessibility and inclusion in legacy fundraising, featuring speakers from NSPCC and Stonewall.
Legacy and in-memory giving: how to work together better
Claire delves into the relationship between in memory and legacy giving, highlighting its significance in motivating gifts to charities in wills.
Working With Widowed Donors
This session is all about working with widows/widowers. It will provide practical tips to help guide planned giving professionals in their work and conversations with widowed donors.
Legacy and place fundraising: the power of nostalgia and memories
Explore how the power of place and cherished memories can inspire legacy giving and strengthen relationships with loved ones in legacy fundraising, with insights from National Trust and LSE.
Beyond Bequests: A Roadmap to Developing Inspiring Legacy Supporter Journeys
In this session, Juliet will take you through the steps needed to create robust and inspiring supporter journeys for your legacy prospects and pledgers.
Distilling supporter insights to shape your legacy proposition
This session explores how to align your charity’s mission with supporter values, asking the right questions, listening effectively, and crafting a compelling legacy proposition that resonates with potential legacy donors.