TikTok for lead-gen

Social Sync will share learnings and examples from recent campaigns to help you raise more, engage better and grow smarter.

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TikTok’s popularity in the UK has surged in recent years, with UKOM data showing 54% of the UK population now uses TikTok every month! While Gen Z remains the core user base, the 45–54 age group has seen the fastest growth, increasing by 15% in 2024.

This session explores TikTok for non-profits:

  • Who’s doing it well
  • Acquisition – What we’ve learned from TikTok ads so far
  • Conversion – How to convert TikTok leads to active fundraisers

Social Sync will share learnings and examples from recent campaigns to help you raise more, engage better and grow smarter.

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