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Welcome to the Charity Digital Skills, Innovation & Tech Collection
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Charity Digital Skills
Navigating Meta Restrictions: A Digital Fundraisers Guide
This session unpacks the Meta domain categorisation update introduced earlier this year and its implications for charity advertisers.
Using AI and segmentation to boost email donations by 300%+: A case study
A step-by-step case study on Giving Analytics’ award-winning project with Muslim Charity – where we used LLMs to generate hyper-personalised emails at scale (30,000+) during Ramadan 2024.
Tackling hate and misinformation online
In this practical and eye-opening session, Helen from Social AF will share strategies for moderation with regards to tackling hate, misinformation, disinformation, and malinformation across social platforms.
Building Digital Teams That Raise Millions
Transform your digital function with Carmen Barlow’s battle-tested frameworks
Closing the digital fundraising and storytelling skills gap
In this session, we’ll explore how hundreds of grassroots charities have overcome the most common digital challenges – from a lack of confidence to not knowing where to start.
Sneak Peek: Early Findings from 2025 Charity Digital Skills Report
Join Zoe Amar for a mid-survey snapshot from the 2025 Charity Digital Skills Report.
Making The Most Of Email Soft Opt-In Changes
In this session, we’ll break down what’s changed, what it means for your supporter acquisition and retention strategy, and what you could do next to start discussing soft opt-in in a way that’s smart, sustainable, and aligned with your charity’s values.
Beyond Meta: Building a Full-Funnel Digital Program with Pmax, Programmatic & Audio
In this session we show several case studies on how to evolve your digital programme to be less reliant on Meta, and have a wider fuller-funnel approach to planning digital campaigns that deliver better ROI.
Fundraising Innovation
Effective and Inclusive Communication
In today’s multifaceted professional environment, mastering diverse communication styles is not just an advantage—it’s essential. I invite you to join me for a session designed to elevate your communication skills to new heights of effectiveness and inclusivity.
War Child United – how can we use football shirts to raise awareness?
Our session will focus on engagement from audiences, communities and brands, how to raise awareness and how to raise money!
Innovation, how to move from ideas to products
In this session, Polly will take you through her Top 10 tips for innovation. These tips are based on her last 12 years developing new products in the commercial and not for profit sectors.
The Only Constant: innovation for the cause-driven audience
Jack will share his insight on some of the new ways of connecting, giving, taking action and speaking out that he’s been a part of over the last 20 years or so, in the hope that it may help you see that innovation is an act of faith, is accessible to everyone, and works (when it does work) in many different ways.
Pivoting a Fail into a win/Successful Innovation when the budget is cut
In a 2-4-1 offer, in just 30 minutes you’ll learn how you can turn failures into success, and how to innovate when your budgets get cut.
Innovation on a budget: developing a new regular giving product
In this session we’ll be taking you on an adventure through the highs and lows of developing a new regular giving product with Sustrans – the charity making it easier to walk and cycle.
Inclusion In Innovation
Listen to the stories of two social entrepreneurs – who both happen to be women of colour – driving innovations towards inclusion.
How To Create a Product Your Audience Loves (With Them)
Discover how Mental Health UK revitalized its Regular Giving Programme with an audience-first approach, creating a menopause-focused guide through expert insights and innovative testing methods.
Fundraising Tech
AI Petting Zoo
In this session. Cherian Koshy will put your mind at ease and show you what AI really is (also, what it’s not).
Transform your Supporter Journeys
In this session, we’ll take you through some cutting edge tools that will help you to transform your supporter journeys. Use live data integrations to trigger communications across multiple channels, helping your supporters to get the most from your campaigns.
Audioliz: Using AI to manage call quality
If you would like to significantly boost your telephone fundraising efforts, I’ll demonstrate how with AI you can now empower your fundraising agents to become more effective and empathetic communicators.
Digital Payment Revolution – How ApplePay, GooglePay and Co. will change face-to-face fundraising forever
Give your donors the choice: The power of digital payment options and how they are ushering in a new era for face-to-face fundraising.
How can we make Direct Dialogue even better?
We will explore theory and practice to present a new model that will raise more money and recruit more supporters by reducing the ‘Sorry but no thanks’ from our conversations.
How to Use AI to Build Better Corporate Partnerships
Following this session, your team will have access to a powerful new assistant that is sure to push your partnership program to new heights.