
Five Mistakes to Avoid in Designing & Implementing Supporter Journeys
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Talk Details
Every fundraisers wants to create great journeys and experiences for supporters.
Yet, despite fundraiser’s best efforts many journeys fail before they even start.
Craig will share common reasons for failure and how you can overcome them.
As well as revealing the mistakes to avoid, he’ll share practical examples and tips from his work with the Supporter Experience Collective.
Over the last four years they’ve helped and trained hundreds of fundraisers to design and implement better journeys and experiences.
Key learnings from this session:
- Mistakes to avoid when implementing supporter journeys.
- Tools you can use to improve journeys and experiences for supporters.
- Free template to create great thank you letters.
Speakers

Craig Linton
Founder
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