Making Sense of the ICO Soft Opt-In Guidance: What it says, what it means, and what to do about it
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Talk Details
The charitable soft opt-in ICO guidance has just landed.
For many charities, this is the biggest shift in supporter communications rules in years.
And our inbox and membership chat are already full of questions:
- Does event attendance count as expressing interest?
- What about volunteering, buying a raffle ticket, or clicking a link?
- Can we now contact people we previously couldn’t?
And just as importantly…Where are the grey areas charities need to tread carefully?
To help the sector unpack all of this quickly, we’re hosting a live session with Mark Burnett from Hope & May on May 20th 11am – 12pm.
Can’t attend the live webinar? No worries! It will be recorded and available to watch on demand.
Full participation in Making Sense of the ICO Soft Opt-In Guidance: What it says, what it means, and what to do about it is applicable for 1 points in Category 1.B -Education of the CFRE International application for initial certification and/or recertification
Speakers
Mark Burnett
CEO
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