Optimise your online donation experience with Martin Gill & Alex Mellor

Optimise your online donation experience


Are you finding it hard to hit your fundraising targets? Would you like your online donor revenue to grow next year despite the cost of living and cost of marketing crises?

If so, join Martin and Alex as we share case studies and insights to help you measurably improve your results. We’ll cover 5 tried and tested ways to enhance your donor experience cost-effectively. We’ll also run through 4 essential checks for your year-end giving campaign.

Key learnings from this session:

  1. How online personalisation can power-up retention and lifetime value
  2. Why regular testing, optimisation and customisation are so important
  3. What inspiration your donor experience can take from commercial e-commerce


Speakers are added to our events as we receive their details and are updated continuously. These events achieve the goals set out in our EDI commitment.

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