CEO
Paul Seabrook
Paul Seabrook started his marketing career in the automotive industry. He witnessed first-hand the power of research when involved with the launch of challenger brand Daewoo. A car company that asked what its customers wanted, this approach resulted in the UK’s most successful car launch.
In 2006 he co-founded fast.MAP, a specialist quantitative online research agency. Over the next 7 years he grew the business working with some of the UK’s most successful consumer brands across multiple sectors. In 2013 he founded Beautiful Insights, a full service market research agency specialising in turning questions into insights, and has since worked extensively in the charity and commercial sectors.
Paul is chair of the Chartered Institute of Fundraising Insight Committee.
My Previous Events
Champions! How Starlight scored #1 for supporter engagement (and you can too)
If you’re ready to improve supporter relationships and move beyond transactional communication, this session is for you.
Supporters who feel good give more: insights from the SAFE Index supporter experience benchmark
This session will share the results of pioneering pilot study of Beautiful Insight’s SAFE Index (Satisfaction and Future Engagement) involving donors to eight well-known UK universities and charities (including the University of Bristol, The King’s Trust (formerly The Prince’s Trust), and Starlight Children’s Foundation).
On Demand
Supporter Experience Conference 2025
The Supporter Experience Conference — the only place you’ll learn how to crack the code to supporter engagement and create memorable experiences!
Fundraising in a perma-crisis: the view from supporters
Beautiful Insights have provided market research to charities for over a decade and have been tracking donor reactions to the cost-of-living crisis since it started in 2022. This session will provide the latest insights to help keep donors motivated and willing to give.
