Legacy Storytelling in 3 Acts
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Talk Details
Stories are at the heart of any legacy giving program.
In this session, we’ll chat about what you can do, at every stage of your legacy program, to infuse stories and voices into your fundraising. You’ll learn about empathic story gathering: how to share stories about our charities and our donors in a way that honours a range of lived experiences and also inspires a sense of belonging.
Key learnings from this session:
- Tested and perfected questions for conversations.
- How you can add more stories to your legacy program right now, no matter how new or mature.
- How to sprinkle “legacy seeds” through your fundraising program.
Speakers
Jen Love
Partner
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