This session explores how charities can create more inclusive supporter experiences by better understanding the needs of under-served audiences and making practical changes that strengthen long-term engagement and loyalty.
Hear from the brains behind language-learning platform Duolingo’s TikTok account, Zaria Parvez about the entertainment-first account. We’ll take a peek into how Duolingo implemented a test-and-learn approach, empowered Gen-Z talent to take the reigns, and flipped the script on traditional marketing.
Through this fast-paced, information-packed opening session full of case studies, Tim will illustrate how you can apply a methodology called “care alignment” to radically increase your fundraising performance.
A practical guide to launching your first face-to-face fundraising campaign, with real-world insights, lessons learned, and advice for every stage of the journey.
Join Kimberley Mackenzie to satisfy your Clubhouse curiosity and explore the potential for social audio. This 45-minute session will include an overview of how the app works and real examples of how people working for social good are using social audio to raise money, learn and collaborate.
This is an ideal short session for smaller charities and hospices, or for any organisation that wants to feel confident it has its in-memory basics in place before planning an uplift in this area.
In this session I will share tips to set up your brand in Canva, and create templates that can help retain brand identity while also saving you and your team time.
This session will equip attendees with practical strategies and tools to navigate the ongoing changes in digital advertising: charities need to know WHY they exist, and work in the middle of the marketing funnel to bring it to life.
Key takeaways include crafting a lean brief, fostering collaboration, and committing to continuous learning—ensuring your fundraising strategies remain dynamic and effective.
Join JustGiving’s Oliver Shaw-Latimer and Haya Barlas in this practical session about all things Gift Aid when it comes to online giving.
Suhailah will explore the concept of utilizing a regional giving trends approach to help inform fundraising strategy.
CEO Asha Curran shares her thoughts and reflections on 8 years of Giving Tuesday. She discusses the lessons learnt along the way, the impact of the pandemic and her ambitions for the future of the campaign.
With a panel of senior experienced F2F leaders from Portugal, Mexico, USA and Spain with collective experience working in fF2F in more than 30 countries worldwide, we will have a lively debate on the key challenges, solutions and opportunities we face today with this channel.
We will take you through the last 4 years of F2F drawing on over 8000 hours of fundraising observed by our team of professional fundraising auditors.
Join Open Co-Founder, Tim Longfoot and GOSH Head of Fundraising Strategy and Integration, Chloe Shields as they take you behind the scenes on the Build it. Beat it. capital appeal and share candid learnings from the first three years of the campaign.
In this session, you’ll hear about what keeps Nirali motivated in her role and in philanthropy fundraising, and what have been the biggest drivers of success at Prostate Cancer UK during a period of immense change in the organisation.