Volunteering has changed, have you? Recruiting, retaining, and empowering your volunteers

This session explores modern volunteering in fundraising, changing volunteer expectations and sharing simple, effective ways to recruit, engage and retain volunteers through flexible, meaningful opportunities.

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Volunteering is changing fast, but the ways we attract, recruit and involve volunteers in fundraising often haven’t kept pace. In this practical session, we’ll explore why many traditional fundraising volunteer roles are becoming harder to fill, what today’s volunteers are looking for instead, and what charities can do about it. We’ll cover a wide range of useful tactics and tips that work even without large budgets or complex systems.

Laura Elson is a fundraising volunteer and a Volunteer Involvement and Fundraising Consultant with over 20 years’ experience recruiting and supporting fundraising volunteers across charities of all sizes. Drawing on sector insight, practical examples, and her experience as a volunteer manager, fundraiser and volunteer herself, Laura will share practical ideas to help organisations recruit, retain and empower volunteers more effectively.

Key learnings from this session:

  • Understanding volunteering trends, and what they mean for your work
  • Where to find the right volunteers, and how to motivate and engage them
  • How to create flexible, meaningful volunteer opportunities that attract and retain today’s volunteers

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