Legacy and In-Memory Fundraising Conference 2026

Details

Legacy giving is one of the most powerful income streams available to charities but most are only scratching the surface.

Sector benchmarks are clear: legacies and in-memory giving are among the strongest areas of fundraising growth right now. And yet, for many charities, the potential far outpaces the reality. Fundraisers know it matters. Leaders want to invest. But without the right skills, strategies, and supporter journeys in place, it stays on the to-do list.

This conference is here to change that that for you.

A morning and afternoon of inspiration, insight, and practical tools

Hosted by one of the sector’s most respected voices in legacy fundraising, this is a rare opportunity to spend a focused four hours going deep on legacy and in-memory giving with people who truly understand it.

You’ll hear from practitioners, specialists, and sector leaders covering everything from the fundamentals to the frontier:

• What legacy fundraising looks like in 2026 and where it’s heading
• A deep-dive into IHT and pension changes and what they mean for your strategy heading into 2027
• How to integrate legacy giving into your wider brand
• Real-world case studies to show what’s possible when organisations collaborate
• Building legacy journeys that work for small and medium-sized charities
• The right offline channel mix for in-memory and legacy marketing
• How to turn in-memory supporters into legacy pledgers
• Journey automation: making personalisation and measurement actually work
• Working sensitively and effectively with bereaved supporters
• How events are being used to deepen engagement and build lasting relationships
• A forward-looking panel on AI, family and community fundraising, and the future of legacy marketing

Who is this for?

Whether you’re completely new to legacy fundraising or looking to sharpen a programme that’s already running, this conference meets you where you are. It’s for fundraisers who want to grow their confidence and capability in one of the most meaningful areas of the sector, and for legacy and in-memory specialists ready to push their practice further.

Why now?

Legacies represent a once-in-a-generation opportunity for charities. With significant wealth transfer on the horizon and growing public awareness of gift-in-will giving, the charities that build strong legacy programmes today will be the ones that thrive tomorrow.

The skills, relationships, and strategies you develop in this space don’t just drive income. They honour supporters at the most significant moments of their lives.

This is your afternoon to invest in that work.

Busy September 24th? Register anyway and we’ll share the recording, transcripts, and slides.

“What a fantastic afternoon – how conferences SHOULD be! I have never had so much content to take away and ideas to think about (after 26 years as a fundraiser that is saying something). Huge THANK YOU to all the speakers and contributors. You are awesome.”

For questions about the conference, please contact hello@fundraisingeverywhere.com

Want to partner with us? Email nikki@fundraisingeverywhere.com to find out how you can get involved.