Welcome to the Supporter Experience Collection

A walk through how data and insight during challenging times is crucial to standing out from the crowd.

Your community will stand by you – even when times are tough. But how do you inspire them to make sure they will?

Join Katy Wetherill, Event Organiser Lead at Enthuse and Angela Richmond, Founder of RedFox Research, as they discuss recent trends in event participation, what these mean for charities going into 2023 and practical, actional tips for charities on how they can help supporters reach their targets this year.

In this session Marc will outline the profile of a charity runner, and how this has changed since the pre-pandemic times.

A session to share our latest research on what current and past mass participation event participants are thinking about the year ahead and how charity fundraisers can use this insight to raise more from events in 2023.

We chat with Director of Fundraising, Louise McCathie, about how they planned the event and what key things you need to consider when organising for online and in-person audiences.

Alderson Fundraising provide charities with expert Facebook Group Moderation designed to increase engagement and improve outcomes.

This session provides ways to surprise and delight your event participants.

In this session, we’ll share four A/B tests we implemented to our online donation flow and ask you to guess whether each one was a win, loss or draw!

Alice will be joined by Lizzie Griffiths, Senior Events Fundraising Officer at WaterAid, to discuss their use of the Strava integration in their Swim Marathon Campaign and how this helped their supporters fundraise by swimming an incredible 2,918 miles.

This session will outline the easy practices you can implement to ensure the content you produce and the way you deliver it on social media is accessible for everyone, including disabled users.

We will talk through how to unearth deep insight into how your current and potential supporters are thinking and feeling. And how you can use this insight to create new propositions.

In this session, we’ll share the lessons we’ve learned, mistakes to avoid and how we’ve kept retention high.

In the session you’ll also learn about broader insights and tactics used across the sector to maximise fundraising performance – many of which Dignity in Dying use to help drive their programme and can be easily incorporated into the work you do today!

In this talk, I’d like to get us all thinking about the ongoing experiences people have with the charity/ies they choose to support shouldn’t be taken for granted.