Welcome to the Individual Giving Collection

In this talk, I’d like to get us all thinking about the ongoing experiences people have with the charity/ies they choose to support shouldn’t be taken for granted.

Listen to how they’ve been fundraising during the cost-of-living crisis and join us to find out how Guys Gift made small changes to gain more donations.

Join us for a session to hear how we adapted, prioritised and created a springboard for learning, during BRC’s Ukraine Emergency Appeal. We will talk you through how we decided what to test, how we measured, what we’ve learned so far and what we want to know next.

Top tips on how to grow your email marketing list, and the importance of doing so.

In this session, we will explore the different types of Muslim giving, how they impact the giver (and beneficiaries!) – the challenges of seasonality when it comes to Ramadan and so much more!

In this session, we’ll unpack the research and find ways to align our work to acknowledge these important realities.

Unless you’ve been living under a rock, you’ll know that TikTok is a rapidly expanding social media channel both here in the UK, and around the world. This session is for those of you wanting your charity to have a presence on TikTok, but not really knowing how to get started.

In this session we will take you through pilot to roll out of a acquisition product that we are seeing better results every time we make a change.

We’ll talk through our recent success with Breast Cancer Now, and show how Val-Ex can move forward to meet the needs of charity teams, including brand, programmes and fundraising.

The looming recession means this group will be even more important than ever. Let’s discuss how to reach them within IG programmes and increase average donation values as a result.

In this session, Sarah will talk about how they trippled what their membership scheme raises, attracted new members and the impact on the wider organisation.

This session will benefit fundraisers working in Individual Giving, Community, Mass Engagement/Challenge and Events based fundraising – anyone trying to develop supporter-led ideas for mass fundraising or engagement.

In this session, I’ll talk about individual giving in lockdown: how we have repositioned our Membership programme and deepened engagement, paving the way for a new approach to individual giving.

Collette will share her best tips and insights for understanding your audience and engaging with them in the right way.

In this session, we’ll face the challenges of a small shop and provide practical tips on doing more with less.

In this session Lesley and Ami will share the approach to Supporter Experience at the British Red Cross and the impact it has made in practice to their fundraising.